Designing research and evaluation dissemination is about more than making things look pretty. Ultimately, we report and present our information to teach our audience, to get our content firmly planted in their knowledge base, to help them act and make decisions.
In this workshop, participants learned the science behind presenting data effectively with direct, pointed changes that can be immediately administered to significantly increase impact. We discussed best practices for making visual sense of data and reports. The workshop introduced techniques for thinking about text, colors, and graphics in ways that make your work a true joy for your readers, and so it gets remembered
Dr. Stephanie Evergreen holds a PhD from Western Michigan University in interdisciplinary evaluation, which included a dissertation on the extent of graphic design in evaluation reporting. Dr. Evergreen has trained audiences worldwide through keynote presentations and workshops, for clients including Verizon, United Nations, Rockefeller Foundation, Brookings Institute, Westat, and MasterCard Foundation. Dr. Evergreen founded the topical interest group on data visualization within the American Evaluation Association. She is co-editor and co-author of two issues of New Directions for Evaluation on data visualization. She writes a popular blog on data presentation at StephanieEvergreen.com. Her book, Presenting Data Effectively, was published by Sage in Fall 2013 and was #1 in Social Science Research on Amazon for several weeks in both the US and the UK. Her second book will be published in May 2016.